The London Coffee guide is the definitive guide to London's coffee shops, thousands of copies are sold every year to coffee enthusiasts. I was extremely excited to be designing an advert to go inside this fantastic, widely distributed book!
The United Coffee advert was printed in the 2012 edition and was to promote their place in the coffee industry. It was important to maintain brand consistency but also to design something that was eye-catching and playful.
The Make Decent Coffee advert was printed in the 2013 edition. It was intended to introduce consumers to both the website and the underlying manifesto behind the brand.
